Talks on marketing, systems, and what AI actually changes.

Keynotes, panels, and workshops for founders, marketers, and operators who want to know what to do about AI on Monday, not what to think about it.

Clarry Herrera on a panel at SaaSCon PH 2024

What I talk about

What have you built around it?

Everyone has the same AI. Why the advantage moved to what a business builds around the model, and how to start codifying what's in your people's heads.

The Path to Revenue

Your customer has a path to purchase. Your business needs a path to revenue built on it: every piece of marketing that moves them to conversion, and the system that runs it. How to find the layer where yours breaks.

The marketing operation that drives real revenue

What it looks like when a small team runs research, content, campaigns, and reporting as one operation with AI inside it, every piece traced to revenue, and where a person still has to be in the loop.

Where I've spoken

Stages
SaaSCon PH 2024
Philippine Startup Week
Digital Pilipinas
Echelon Philippines 2026
Leadership Stack podcast

Formats

Keynote

30 to 45 minutes. One idea, argued properly, with examples from real companies.

Panel

Happy to take the contrarian seat.

Workshop

Half day or full day, hands-on. Teams leave with their path mapped and a working first version of the operation that runs it, inside their own setup.

Podcasts and interviews

Long-form conversations on strategy, systems, and AI.

Book a talk

Tell me the event, the audience, the date, and the format. I'll reply with availability and fee.